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Executive Director, Marketing and Communications

Position Deleted on 4/28/2013. This position is no longer an active posting on HigherEdJobs.
Durham, NC
  • Executive - Other Executive
  • Admin - Public Relations, Marketing and Communications
Full Time

This position is responsible for leading university-wide marketing and communications plans that support philanthropic giving to the university. This position reports to the Associate Vice President for University Development and serves as a member of University Development's senior leadership team. This position also has a dotted line reporting relationship to the Vice President for Public Affairs and Government Relations (PAGR) and serves as a member of the PAGR senior leadership team.


1. Serve as chief marketing and communications officer for the Office of University Development and for development activities at Duke.

a. In consultation with development and university leadership, develop, implement, and oversee marketing and communications plans to support Annual Fund campaigns and multi-year, university-wide campaigns.
b. In consultation with development and university leaders, develop, implement, and monitor the effectiveness of campaign communications.
c. Advise school-based development leaders and communications directors on effective fund-raising communications strategies.
d. Direct development communications for Trinity College of Arts & Sciences, in collaboration with the Assistant Vice President for Trinity College & Undergraduate Education and other University Development leadership.
e. Align development messages with broader university messages and priorities.
f. Advise development staff on how to communicate with donors and prospective donors about complex and sensitive subjects.

2. Oversee the implementation of marketing and communications plans.

a. Oversee the strategy for and production of fund-raising publications, mailings, websites, videos, ad campaigns, and stewardship materials.
b. Oversee the development of fund-raising materials to support school-based fund-raising efforts.
c. Coordinate marketing and communication activities with the Duke Alumni Association and develop and maintain partnerships with school- and unit-based communicators, including Duke Medicine and Health System.
d. In consultation with gift officers and appropriate university leaders, develop strategies for and oversee the writing of gift proposals ranging from $100,000 to more than $50 million.
e. As appropriate, collaborate with Duke's Office of Alumni Affairs, Office of News & Communications, and Office of Marketing & Strategic Communications on the dissemination of news, messages, and information to donors.
f. Review and approve announcements about gifts to Duke.
g. Oversee the website for Duke University's investment manager, DUMAC, LLC.
h. Coordinate communications efforts with school- and unit-based development offices and with the Office of Alumni Affairs, where practical.

3. Manage the Office of Development Marketing and Communications.

a. Direct the work of staff and contract writers, editors, web developers, graphic designers, communications strategists, videographers, and project managers.
b. Manage budget as appropriate, and make informed and cost-effective decisions about vendor selection in consultation with appropriate university personnel.
c. Perform other duties as assigned.

  • Bachelor's degree is required with an advanced degree preferred.
  • The successful candidate should have a minimum of ten years' progressively responsible experience in development and communications, preferably in a university setting.
  • The successful candidate must have excellent written and oral communication skills, previous experience working with senior level executives, sound judgment and the ability to work effectively under multiple deadlines, web and digital communications experience, video production and social media experience, experience working with designers and print production, and experience with the issues facing higher education. A sense of humor and the ability to inspire cooperation among departments are essential.

Please submit cover letter and resume to the Executive Director Search Committee at

Please put "Executive Director Communications" in the subject line.

The job description can also be found by visiting:

About Duke University

For Fiscal Year 2011-12, Duke University was recognized by the Council for the Advancement and Support of Education (CASE) for overall performance in educational fundraising.

On September 29, 2012, Duke University announced its $3.25 billion campaign, Duke Forward. The campaign aims to capitalize on the special history and culture Duke has developed to train the leaders our future requires: bold thinkers and problem-solvers who are adaptable to rapid change and engaged with the complex issues facing society. By focusing our investment and expansion in three areas-enriching the Duke experience, activating Duke's power for the world, and sustaining Duke's momentum-we can give Duke's talented students, faculty, and medical practitioners opportunities to advance ideas, make new connections, and move the world forward.

Additional Information about Duke University Development can be found at

Duke University and Health System is an Affirmative Action/Equal Opportunity Employer.
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